February 24, 1998
Mr. Wendell R. Deaton
President
Proteus TSM
Ann Arbor, MI 48104
Dear Dell:
It works!!
The first page of the PANFAIRService USA Portfolio Enhancement Project
states: "...the purpose of this project is to develop a plan which ...
will be used to increase booked sales." With great pleasure I report, we
have just signed two pieces of business that, six months ago, would have
been nearly impossible to obtain. Thank you does not seem enough.
Choosing a
marketing expert can be a daunting task. Although I had known you for
several years, purchased your books and spoken to you at length about
our business, it was not until we met in Las Vegas that I realized you
really understood our needs and had sound, positive plans to direct
PANFAIRS' future. The choice was no longer so scary. Through our many
meetings, discussions and multiple messages you were able to grab the
essence of our challenges and goals. I found the Plan strategically
correct, inventive and thoroughly complete. You have presented me with a
guidebook for Success. Dell, I shout your name to all who will listen.
We, as our staffs become more and more lean, are forced to wear many
hats. Through your help my marketing and promotion hat is now securely
in place.
Once
again, I extend my sincerest thanks for your expertise and assistance. I
look forward to our continued collaboration toward the goals which we
have established.
Sincerely,
PANALPINA, INC.
Jacqueline
R. Russo
General Manager, PANFAIRS USA
JR/map
